Your Web Strategist - Trainer
Available Digital Marketing Skills Training
Social media
Lead Generation for B2B
Lead Generation for B2C
Creating and/or managing and/or optimizing a website
Communicating efficiently online
Videos marketing
Content Marketing
Authority Marketing
Reputation marketing
Email + SMS marketing
SEO (Search Engine Optimization)
Client acquisition – funnels – automation
Tracking with Analytics
and more…

Eric LeRiche – Web Strategist
Amazon – Best Selling Author
Your Digital Marketing Skills Trainer
With more than 25 years of experience in training, sales and marketing and 12 years specifically in digital marketing, my role is one of consultant and trainer.
My main objective is to train my clients on the know-how and to support them so that they can do the work and achieve the results by themselves versus relying on others to do it for them.
After all these years as an expert in this industry, I believe that it is better to teach our customers this know-how, because the work done by an expensive expert, will constantly need to be modified, refined. and adapted to current campaigns and the reality is very few companies hire these experts repeatedly as they should to optimize the results of their campaigns.
This means that they use unoptimized campaigns with decreasing ROI. To do a good job, it is essential to put time into it on a daily basis. I therefore strongly recommend learning these skills not only to maximize the results contributing to a great ROI, but also to minimize the consultation costs associated with this component in the future.
What is more, with the new PACME program, it is very likely that these services may be eligible for the subsidy of up to 100% at no cost to you!
So there you go, the first step to knowing if I can help you is to schedule a 15 minute call with me.
Examples of services I might recommend
(in no particular order)
Linkedin Marketing
Target market= B2B?
Learn how to use LinkedIn like a Boss and generate new conversations from it daily!
Socia Media Marketing
If your customers use social medias, you need to be there but you need to do it right otherwise you will just waste your time, or worst, you will hurt your credibility. Don’t worry, it is possible to do a good job without spending hours on it daily!
Website Creation and management
Website building and/or management doesn’t need to be complicated.
Authority Marketing
By being an authority and an expert in a field, you can demand more money and often will have people come to you, seeking out your expertise, instead of clamoring for work. 1st step? Write a book in 1 hour using my DFY system!
Sales Funnel Creation
Having a website and getting found online is only half the battle..
Now you need a (automated) sales funnel to convert these visitors into clients… It’s like having a sales person working around the clock!
Be Found Online
Having a website is not enough. If you want people to find you online using Google, you need to plan for it. I am Google certified so I know what Google wants…
Video marketing
Video marketing is no longer a ”nice to have” strategy. Here are two reasons why: (BTW it’s not as expensive as it once was)
Businesses who use video grow revenue 49% faster than non-video users.
59% of people agree that if both text and video are available on the same topic, they are more likely to choose video.
Paid ads - lead generation
Getting free traffic is ideal but you probably could use more traffic to your site so paid ads are your best bet. Whether it’s using Google Adwords, Facebook ads, YouTube ads etc, I will determine the best option(s) for you.
Content Marketing
You may have heard that ”content is king” but you also know that creating quality content on a regular basis is also the hardest part.
The trick here is to find the sweet spot between Pulitzer worthy content and crappy content so you can generate enough content to make a difference without ruining yourself…
Don’t worry, I know how.
Content Marketing
You may have heard that ”content is king” but you also know that creating quality content on a regular basis is also the hardest part.
The trick here is to find the sweet spot between Pulitzer worthy content and crappy content so you can generate enough content to make a difference without ruining yourself…
Don’t worry, I know how.
And more…


Reach Me
If you prefer, you can either call me or leave me a message
1-888-969-0888