Yup. it happened to me and considering how important these I was very, let’s just say: <<unhappy>>… So of course I did some research to understand why this happened and here is the short version of what I found out: Considering it is easier to...
When should you start running retargeting ads? 🤔 This is sort of a chicken or egg situation, but I will provide you with my advice in this email. This is a nice way of putting it… Cold ads is like a car 🚗 And retargeting ads are the fuel ⛽ You don’t get anywhere...
It’s no secret. Business owners need to be creative, adapt and reevaluate. What worked just a few weeks ago might not be the best approach now. And I want to dive into that today on this post. Lots of people, particularly smaller businesses who feel as though they’ve...
Businesses around the world are feeling the impact of COVID-19. Many businesses are implementing changes to their cleaning processes and opening hours, switching to remote work, and delivering their products and services online. Customers are increasingly searching...
Is your website hip and modern – or is it out-of-date and sad? If it’s been a while since you updated your site, there’s at least a chance that it’s a dud. That doesn’t mean it’s poorly designed, but it does mean that it’s your job to give it an honest evaluation and...
These days, reviews are an incredibly important part of the purchase process for all retail businesses. In fact, according to a recent article, online reviews influence a whopping 93% of consumer purchasing decisions. Car shoppers increasingly turn to reviews when...
Have you ever found yourself wondering why Google just doesn’t seem to like your site? Well, instead of all this wondering, perhaps it’s better to think specifically about how you can optimize it; improve things so people who are interested in your product or service...
In a time where people are becoming savvier, what may have worked 2 years ago, isn’t always effective today. For example, in the “good old days” (about 18-24 months ago,) when it came to search, most people relied on Google. If someone was...
This short, “no fluff” article will give you a clear concise roadmap to creating a successful webinar. Firstly, your webinar should solve a problem for your audience. You should have a really good idea of what your audience struggles with and what are some of their...
